Magic Hour
An AI video, image, and audio studio with creator tools, templates, and a developer API.
- Text-to-video and image-to-video generation with selectable models.
- Face swap for photos and video, talking photo, lip sync, and character replace.
- AI image generator and editor, upscaler, background remover, and headshot tools.
- Templates and workflows for social, marketing, and campaign assets.
Best for: Content creators producing short-form video and social assets. · Marketing and agency teams building campaign visuals. · Image editors and designers who need fast variations.
Introduction
Magic Hour is a browser and mobile studio for AI video, image, and audio production. It brings text-to-video, image-to-video, face swap, talking photos, lip sync, image editing, upscaling, and templates into one workspace, with a shared credit balance. A REST API and SDKs let developers run the same workflows programmatically.
Key Features
- Text-to-video and image-to-video generation with selectable models.
- Face swap for photos and video, talking photo, lip sync, and character replace.
- AI image generator and editor, upscaler, background remover, and headshot tools.
- Templates and workflows for social, marketing, and campaign assets.
- Audio tools for voice generation, voice cloning, music, and sound effects.
- A REST API with SDKs for Python, Node.js, Go, and Rust.
- Credits that roll over and watermark-free exports on paid plans.
Who is it for
- Content creators producing short-form video and social assets.
- Marketing and agency teams building campaign visuals.
- Image editors and designers who need fast variations.
- Developers automating media generation through an API.
What can you do with Magic Hour
- Turn a text prompt into a short video clip.
- Animate a photo or add audio to a portrait.
- Swap a face in a photo or video.
- Generate or edit images and upscale the result.
- Create voiceovers, music, or sound effects.
- Start from a template and adapt it for a channel.
How does Magic Hour work
- Open Magic Hour in a browser or on mobile, or sign up for an API key.
- Choose a workflow such as text-to-video, face swap, or image editing.
- Provide the prompt, image, video, or audio the tool needs.
- Select a model, resolution, and other settings.
- Generate the result and review it in the workspace.
- Download the file or call the same workflow through the API.
Pricing
Magic Hour lists Creator at SGD 24 per month, or SGD 15 per month with annual billing, Pro at SGD 50 per month, or SGD 32 per month annually, and Business at SGD 132 per month, or SGD 88 per month annually. Credit packs range from SGD 12.80 for 4,000 credits to SGD 204.80 for 64,000. Prices are shown in the visitor's local currency. Check the official website for current pricing and plan details.
FAQ
Can I try Magic Hour for free?
Yes. Supported tools can be tried without an account or credit card, and a free account adds signup credits and daily claims. Free usage and available modes vary by tool.
Do credits expire?
No. Unused credits roll over and never expire, including after canceling a subscription. Remaining credits do not keep subscription-only features unlocked.
Can I use the output commercially?
Paid subscribers, credit-pack customers, and customers on paid usage-based billing can use outputs commercially. Outputs made without a paid arrangement are limited to personal, non-commercial use.
Does Magic Hour have an API?
Yes. A REST API with SDKs for Python, Node.js, Go, and Rust supports image and video workflows. API usage shares the account's prepaid credit balance.
What is included in the paid plans?
Paid plans add more credits, higher export resolution, watermark-free output, commercial use, priority queues, larger uploads, and API access, with limits that rise by tier.
Which payment currency is shown?
The pricing page displays amounts in the visitor's local currency and excludes tax. The plan totals and billing period are shown again at checkout.
